SBS Direct is a customer management consultancy
This means we help brands to manage their relationships with their customers. We are experts at translating marketing data into marketing intelligence to deliver improved results for our clients and improved experiences for customers. Our consultancy is based around the following services:
- customer contact management
- database development and management
- marketing analytics
- customer insight
- customer service consultancy
- telemarketing outsourcing
Taken together these services help brands to better understand their customers. With this knowledge we then create better contact strategies across different channels.
Making it Happen
SBS Direct helps brands to improve these contact strategies through active management of the channels, weaving customers across and between channels to maximise engagement. We are experts in customer contact management with many years of performance management experience in call centres.
We have particular experience of managing telephone based contact through a partnership with several high quality outsourcers in the UK, India and in South Africa and can assist with development and management of in-house and outsourced teams. We have a proven auditing methodology for getting the best out of outsourcers and can deliver high Return on Investment in a quality assured environment.
The team at SBS Direct has worked on several projects in Telecommunications,
Utilities, Financial Services, Public Sector, Automotive and Leisure sectors. Several projects
have been recognised for national awards, including winner of Marketing’s Best
Use of Data for Telemarketing and Best Use of Call Centre. In June 2006, work for Vodafone
was awarded the IDM Business Performance Award for Data Targetting.